A semester long, multi-faceted project to redesign a brand. We started with the logo; moved to business cards, envelopes, and letterhead; did some environmental and product design; motion graphics; and eventually an exhibit design.

Gamers was a perfect choice for this project, because it hasn’t updated its branding since the mid-90’s when I was a kid, and it shows it. Being able to put a modern spin on the game reseller and repair shop was a lot of fun, and allowed me to further explore a major hobby of mine from the design angle.

Programs used on Gamers were: Adobe Illustrator CC, Photoshop CC, InDesign CC, and AfterEffects CC.